How NextMinute reduced website exits by 170% by creating a smoother journey to sign-up
We are only seeing an exit rate of 27% compared to 47% on our website conversion page, meaning users are more informed to convert -- Hayden Foster,...
Retain or Regret: The Importance of Prioritizing Customer Retention
The status quo is to focus on acquisition as opposed to retention. Most of the current approach is built on faulty premise that customers are...
The SEO Secrets that Google and Facebook Keep Under Wraps
Making sense of Search Engine Optimisation (SEO) is a struggle for businesses and industry professionals alike. These six factors will help you get...
How Grammarly uses a weekly newsletter as a clever reminder of their value to maintain engagement
Learn how Grammarly created a unique system for converting their digital relationships from Sign-up to Upgrade and re-buy
How to Build Brand Loyalty in a Digital World
In this episode, we have Dr Anna Harrison, a top-ranked Digital Technology Advisor, Product Expert and Author. She is the founder of RAMMP a platform...
Forming and Building Stronger Brand Relationships through Digital with Dr. Anna Harrison
So, our podcast is all about Navigating the Customer Experience. As you can imagine, when your email came across my attention, and I saw that you...
How a decade of brand evolution helped GoDaddy appeal to a larger target audience and grow online sales
In 2011, GoDaddy lost 72,000 customers in one month. What can we learn from the evolution of the GoDaddy brand, and the importance and impact of the...
How to Create and Scale High-Performance Product Teams
Spoiler: it has nothing to do with the skills and experience of your next hire. It has to do with The Hum
How Thnx! created a revenue-positive marketing campaign with 100% conversion rates
Gratitude technology company Thnx! faced the typical challenge of being relatively unknown and having no significant budget with which to change...
How to Market and Design for Recessionary Conditions
Shopify’s 2023 Trend report warns e-commerce businesses to “brace for a sluggish economy”. We know that recessionary conditions are coming — the...
Removing resistance results in 300% more sign-ups for compliance app Quipcheck
Quipcheck struggled with sub 5% sign-up rates, which they needed to rectify to grow their business into new markets. Their conversion rates after...
How Intuto used ADORE to re-position their twenty-year-old brand
Intuto sensed that they would need to specialize their services and focus on a niche target audience to regain a strong foothold in the market. They...
Introversion Stinks of Failure: How Personality Affects Success
The science of understanding who gets heard and why is undeniably complicated. A cocktail of DNA, cultural influences, gender, personality,...
How a medical service provider increased website bookings by 547%
See how this medical specialist clinic increased online bookings by 547% in the first month with RAMMP. No magic or voodoo - they simply connected...
What is the ROI on Great Ideas?
To have great returns, you need great ideas. To have great ideas, you need great thinkers, understand who they are, and “pay them unfairly”
An Overview of the ADORE ProcessTM
In a world of fast and constant change, relationships that boost loyalty and advocacy are your tools for conquering tomorrow’s unknowns. The ADORE...